Project
In this one-week project, I experimented with generative AI tools like Midjourney and Leonardo AI to create a unique brand identity for Garuda, a coffee brand designed for consumption by ancient Indian mythological gods. The goal was to blend cultural heritage with modern design through AI-driven creativity.
Over the course of these days, I generated logos, packaging concepts, and visual themes entirely using AI, capturing the essence of mythology while maintaining a contemporary appeal. This project highlighted the potential of generative AI in crafting imaginative, culturally rooted brand identities.